FOUR
MORRIS NEWSPAPERS HONORED WITH NAA ADVERTISING, CIRCULATION
AND MARKETING AWARDS
AUGUSTA, Ga. - The
Newspaper Association of America has recognized four Morris
newspapers - the Lubbock (Texas) Avalanche-Journal,
The Augusta (Ga.) Chronicle, the Amarillo (Texas) Globe-News,
and The (Jacksonville) Florida Times-Union - with a
total of eight ACME (Advertising, Circulation, and Marketing
Excellence) awards for Best of Show, excellence, merit or
honorable mentions. The awards were announced last month at
NAA's annual ACME awards ceremony in San Diego, Calif.
The Lubbock Avalanche-Journal won Best
of Show for the newspaper's "TG Trees & Garden Center
Four Page Insert." The Journal also won two Excellence
awards in the under-75,000 circulation classification: one for
the "50th Anniversary of the U.S. Small Business Administration"
campaign in the "Government and Education" category,
and another in the "Associations and Nonprofits" category
for the "Better Business Bureau Eye on the Marketplace"
special section. The paper won Honorable Mention in the "Health
Care" category for the "Southwest Regional Wound Care
Center" campaign.
The
Augusta Chronicle won the Excellence Award in the 75,000-to-150,000
circulation "Direct/Targeted Marketing" category
for the newspaper's "Direct Marketing Campaign."
The Chronicle also won a Merit Award in the "Newspaper
In Education/Literacy" category for its "Great Days
Start with NIE!" campaign.
The
Amarillo Globe-News won Honorable Mention in the under-75,000
circulation "Subscription Sales/Promotion" category
for the newspaper's "Final Four" promotion.
The
Florida Times-Union won Honorable Mention in the over-150,000
circulation "Multi-Market Retail or National Ad Sales
Presentation" category for the newspaper's Parisian campaign.
The
Lubbock Avalanche-Journal, The Augusta Chronicle, Amarillo
Globe-News and The Florida Times-Union are all part of Morris
Publishing Group, which was formed in 2001 and assumed the
operations of the newspaper business segment of its parent,
Morris Communications Co. Morris Publishing Group publishes
26 daily, 11 nondaily and 23 free community newspapers in
the United States.